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Tom Smith was in the IAB Interact Congress in Barcelona yesterday where he talked about the challenges and opportunities of brands in the current social media world.
A snapshot of the 2010 global social media, an overview of data showing what consumers want from brands in this environment, as well as best in class examples and opportunities were the main areas covered in his presentation.
On the day he received an excellent feedback for the insights and thoughts but we are also interested for your comments!
Let us know what you think