Brett
We are proud to introduce our new GlobalWebIndex Infographic that visualises the global state of social networking in 2011.
Global Map of Social Networking 2011
Designed by Rikard Andresen
The Infographic shows the universe size of active social networkers for each market and then segments users into three behaviour types: Messagers, Groupers and Content Sharers. This behavioural data is based on a number of the variables we have available to discern how consumers are currently using social networks. Because social networking is now so big and touches every aspect of our internet experience, this detail is essential for the effective planning and implementation of marketing activity across social networks. This data reveals that users across the world are very different in how they utilise their network, with more focus on messaging and less on content sharing in established markets like the US and UK but more focus on content and groups in fast growing markets like Indonesia and China.
[...] les utilisateurs n’en n’ont pas la même utilisation. Cette infographie réalisée par GlobalWebIndex représente une cartographie des utilisateurs des réseaux sociaux dans le monde. 3 types de [...]
[...] Deutschland, aber nicht die Verantwortung übernehmen wollen, es selbst umzusetzen."New GlobalWebIndex Infographic"The Infographic shows the universe size of active social networkers for each market and then [...]
Great Chart, really useful. DO you have a definition of what you included as social media anywhere?
[...] ablesen (auf diesen Link klicken, um die Karte in voller Größe zu sehen). Sie stammt von Global Web Index (hier klicken, um die Karte in voller Größe als pdf-Datei herunterzuladen). Auf dem Bild hier im [...]
[...] GlobalWebIndex the global state of social networking in 2011 (Tags: SocialNetworks Medienatlas ) [...]
[...] Global Web Index LITE. Today, they shared their latest work with me – an infographic. The Global Map of Social Networking 2011 shows the size of active social networkers for each regional market and then segments them into [...]
[...] GlobalWebIndex ha pubblicato la mappa dei Social Network 2011. L’infografica mostra la dimensione dell’Universo Social Network suddividendo gli utenti in tre tipi di comportamento: quelli che inviano messaggi e sono attivi/non attivi nella condivisione informazioni online. [...]
[...] l’occasion de la sortie de l’infographie « global state of social networking in 2011″, je découvre le Global Web Index [...]
Why is data missing from Africa? Were your surveys not distributed to any countries on the continent? It seems to be a pretty glaring omission from the infographic.
um…what about Africa?
[...] Last Friday, I saw a very interesting Infographic that Mashable shared. It is about how different countries use social networks and this ongoing market research is done by Global Web Index. [...]
I was wondering how you chose to define ‘Active’ when measuring active social networkers.
This is a really powerful map, social networking is still seen as a fad by many but this shows it’s fast becoming part of daily life globally. For me it would be great if the extra detail of the total population had been added as well. Great work.
[...] eles compartilharam seu mais recente trabalho com Monty – um infográfico. O Mapa Global das Redes sociais em 2011 mostra o tamanho das redes sociais para cada mercado regional e, em seguida, os segmentos em três [...]
It is defined by “last month” usage
South Africa is out now to clients, Egypt, Morocco, Nigeria and Kenya are all scheduled for 2012. As our research project is extremely detailed and extensive, to implement and deliver credible research in each individual market takes time. Also as we run three waves of research a year, not all markets are feasible from a research perspective. Africa is a core part of our roadmap.
See the previous comment. Africa is a core part of our roadmap.
[...] Londoner Unternehmensberatung Trendstream hat im Auftrag von GlobalWebIndex im Februar eine Untersuchung über die weltweite Nutzung von Social Networks durchgeführt. [...]
Great Map! Is these information available of Behavior Types by age?
Sure is, we have over 1000 demographic variables !
[...] une infographie (téléchargeable en PDF ici) de GlobalWebIndex qui fait office de photographie des usages [...]
Thanks for the map ! It’s useful to know that in France, almost half of the social networkers are content sharers.
[...] Vous pouvez télécharger le .pdf de la carte sur le site de Global Web Index. [...]
Are this adults or all ages?
[...] une infographie, Global Web Index, qui vous présente l’état mondial des réseaux sociaux et de leurs usages en [...]
The infographic shows internet users aged 16-64 who use social networks.
[...] is key to the effective planning and delivery of social marketing activity. This infographic from GlobalWebIndex gives an overview of the global state of social networking in 2011 and shows how users differ in [...]
Thanks for the graph. I am a PhD student in Economics and I would like to use some of your data. For this reason, I was wondering if it would be possible to obatin not only the graph but the actual numbers (that is percentages) of the Global Social Network Penetration. Thank you kindly for your time.
Hi Oriol, the best thing to do would be to email us with your details, and we’ll take it from there. Thanks!
Dear Brett,
I tried to contact you through email but I did not succeed.
Could you post the email address where I should send an email?
Thank you kindly for your time.
Best!
[...] latest work with me – an infographic. The Global Map of Social Networking 2011 shows the size of active social networkers [...]